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xóchitl beauty

Meet Ivonne

A Xicana woman born and raised on Tataviam Land, San Fernando Valley. An expert Holistic Esthetician, Makeup Artist, and Permanent Makeup Artist of 10+ years, and an advocate for self-care. She noticed a need for good quality basic skincare essentials. Nothing seemed to penetrate well into the skin nor have a long lasting effect. After having a child who began to experience some eczema, she noticed the uncomfortable side effects the steroid creams were causing her child's skin; this is what drove her to listen to her 15-year-old self and make her dreams of having her own brand a reality. 

 

Her love for the healing powers of plants and the lack of products that fit her needs and believes is what pushed Ivonne to make her own, XÓCHITL Beauty Organic Essentials.
Handmade plant-based skincare made with quality organic ingredients. Birthed in Southern California, inspired by Mexican Indigenous Remedios with a blend of beautiful ingredients from all around the world.

"Tlazcamati! Thank you for your interest in XÓCHITL Beauty, and I hope to take you along this journey with me."

-Ivonne

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